6/27/2011

Network Marketing Tips (Not Tricks)

You may have arrived here looking for network marketing tips that will propel your business to certain success in less than the time it takes to bat an eyelash. If so, you'll be disappointed with this article (and probably with your long-term business success too). You see, network marketing as a business model has been around for over a century and during that time many ideas, tricks, tactics, techniques and whiz-bang gizmos have had their 15 minutes of fame. But, the principles for building a long-term,stable network marketing business haven't changed much. Ask yourself honestly whether you are ready to learn and apply time-tested business principles to your network marketing business or whether you are looking for get-rich quick tricks.

Network Marketing Tips for Time Management

Time is your #1 most precious resource. Guard it wisely. As you take on the role of a leader in your team, the demands on your time will be intense. Develop limits and share them with your team early to avoid having your business suck up every available second.

Specific network marketing tips for time management include...

Schedule an end time for all meetings and events and stick to it.
Insist that team members pre-qualify a prospect before you (as an upline) spend time with the person.
In a third-party upline situation, give no more than 15 minutes of your time for a first interaction. (You will protect your calendar this way and make yourself seem more desirable because you don't have all day to spend with one person.)
Don't get in your car unless you've spoken to the person by phone. If they sound like a lousy prospect on the phone, don't spend 2 hours driving to see them. Duh.
Set aside team office hours for coaching and advice. Perhaps between 3-4:30 pm. Respond to inquiries from your downline ONLY during those hours. Give them instructions for how to reach you "in an emergency" and give clear rules for what defines "an emergency".
Make a video of frequently asked questions and refer people to it. Do not answer any question on the phone that is already answered by your FAQ video.
Spend 80% of your time with your top producers and 20% of you time with everyone else. People have to earn your face-time and attention by making positive things happen first.
Teach your emerging leaders to follow these network marketing tips for time management.

Network Marketing Tips for Recruiting

Recruiting is the lifeblood of your business. The enthusiasm and initial bulk orders of new distributors are essential to your team momentum and growth. Recruiting is a skill just like riding a surfboard. Very few people are "natural" recruiters. And, no amount of watching other people recruiting is a substitute for getting out and doing it yourself. (Think about the surfboard analogy).

Recruiting also has parallels to baseball. If you are batting 300 in baseball you are doing really well. But that still means that you don't get on base 70% of the time. Baseball is a game of learning to accept frequent failure and celebrate rare successes. Recruiting in network marketing is the same. You must mentally expect to fail most of the time and take joy in the successes.

Specific network marketing tips for recruiting include...

Practice, practice, practice...recruiting is a skill.
Practice out loud. Practice with a mirror. Practice with people.
Schedule some practices. (Just like baseball, not every day is day game. Have you ever left your house thinking "Today I'm going to practice my recruiting?" Probably not. You probably leave the house intending to recruit. Try telling yourself the whole day is about practice, and see how different your attitude is.)
Learn how to invite, before you try to learn to recruit. The art of inviting is what the new person needs to perfect. If you can invite someone to an event and have them show up, the host of the event will do the recruiting. HINT: Poor inviters are never great recruiters. Become a master inviter first.
Only recruit when you are happy. Keep some happy music nearby or play with your puppy before you recruit.
Recruiting lasts until at least 30 days after the enrollment. Once the prospect has signed the paperwork or placed their first order you actually need to keep recruiting them. They aren't fully on board or committed until they have a recruit of their own.
Teach your emerging leaders to follow these network marketing tips for recruiting.

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P.S. Do you ever have trouble explaining the Network Marketing Business Model is a way that prospects understand? This article shares a great way of teaching the fundamentals of the network marketing business model using language and principles that all people are familiar with.


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